We’ll be sending out quick, once-a-month updates on how the project is going, videos of our printed prototypes, mini readings, and an opportunity to work with the deck. Join the list to stay in the loop!
SFMOMA Museum Store, San Francisco
"Van Gogh will always have huge commercial value because he is someone everyone is fascinated by."
As one of the most universally beloved artists of all time, Vincent van Gogh holds enduring commercial power. His story and work continue to resonate across cultures, continents, and generations.
In the last 10 years, the popularity of Tarot and Oracle decks has really skyrocketed. There's been a collective shift toward seeing them not as fringe or mystical, but as practical tools that offer clarity on real-life situations.
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The market is booming. In 2023, the global Tarot market was valued at $1.29 billion—and it’s still growing. Someone told me recently they spotted Oracle decks in an airport bookstore—which feels like the most poetic proof that this market is everywhere. ​​
